Babolat Pure Drive Range

THE PURE DRIVE 2020/21: PURE EXPLOSIVE POWER An evolution for Babolat’s iconic racket

From Carlos Moya’s spectacular victory at Roland-Garros in 1998 to Sofia Kenin’s first Grand Slam title at the Australian Open in 2020, the Babolat Pure Drive has enabled generations of players to realize their “power” potential. Released in 1994, the Pure Drive has been a world best seller for years, establishing itself as the power racquet of choice for professional and recreational players. This season, the iconic product experiences a performance evolution: The new Pure Drive 2021 is pure explosive power.


One of the most popular racquets in the world, the Babolat Pure Drive has led many charismatic players to international titles over the years. Carlos Moya, Kim Clijsters, Garbiñe Muguruza, Fabio Fognini, Li Na, and Sofia Kenin to name a few, all enjoyed the thrill of victory with a Pure Drive racquet in hand. Team Babolat newcomer Lucas Pouille will showcase his talent when he returns to the circuit armed with his Pure Drive. The Pure Drive owes its success in part to its versatility – equally suited for professional and recreational players. Known for power, maneuverability, and accessibility, this mythical racquet has been a world best seller over the last 20 years. Its trademark blue color and ever-evolving design have set the standard of excellence – often imitated, never matched! POWER AND EXPLOSIVENESS, A

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At the heart of the Pure Drive’s DNA is power on every shot. Its unique genetic code is further defined by excellent stability and an elliptical-shaped frame that offers incredible resistance to flexibility, for optimum power. To respond to changes in the game, the Pure Drive is regularly reinvented while respecting its fundamental characteristics. Babolat teams worked on explosiveness to complement its distinctive power. By adding more stability at impact, the Pure Drive provides a higher energy return especially on off-center shots. The resulting increased ball speed allows players to hit winners in any situation.


The Pure Drive 2021 is enhanced with two new major technologies that improve performance. • The HTR (High Torsional Rigidity) system helps improve torsional stability for more efficient baseline strokes and optimized power on returns. This resistance to twisting allows for a greater tolerance with off-center shots. Coupled with the racquet’s inherent power, the HTR in the new Pure Drive offers an energy return as explosive and powerful as ever. • The new SWX (Smac Wrap eXtended) PureFeel of the Pure Drive filters vibrations, keeping only those that give players the best feeling. With this technology, the Pure Drive offers unparalleled playing sensations on each shot.

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